SCALE Lab™

The Strategizing Campaigns and Leveraging Efforts (SCALE) Lab™ is a six-week accelerator program teaching entrepreneurs marketing activities for scalability.

Here’s why every entrepreneur needs to learn how to scale using marketing activities; it

  • reaches a larger audience,
  • increases revenue and profitability,
  • expands market presence,
  • fosters customer loyalty and retention, and
  • stays ahead of competitors.

Here’s who should enroll in the SCALE Lab™, entrepreneurs who’re

  • earning an ROI but not yet earning a profit or
  • earning a profit but not yet flowing cash consistently.

And when you enroll, here’s what you’ll learn in the SCALE Lab™, how to

  • understand marketing automation,
  • optimize and test strategies,
  • enhance customer retention and loyalty,
  • implement scalable advertising strategies,
  • utilize data-driven decision-making, and
  • create an integrated marketing plan.

Here’s how you’ll learn it all, you’ll access virtual lab*

  • classes,
  • materials,
  • study halls, *
  • tutoring, and *
  • office hours.

*Labs are group coaching periods.

*Study halls are co-working periods.

* Tutoring is available during study halls.

The one-time tuition payment is $997.00 and includes

  • classes, materials, study halls/tutoring, and office hours, plus a
  • Welcome box. * 

The weekly tuition payment plan is $257.26** per week and includes 

  • classes, materials, study halls/tutoring, and office hours, plus a
  • Welcome box. * ***

* There’re no shipping and handling fees for boxes; these fees are included in the tuition. 

** This price includes the US Stripe fee of 2.9% + $0.30 per transaction ($249.50 [$997/4] + $7.54 = $257.26).

*** Those who choose the four-week tuition payment plan will receive a Welcome box upon completing the last payment.

    Kenyana David, MBA, DBA(c) is the founder of 81Eighteen™, LLC and creator of the Fe-Mail Marketing for Entrepreneurs (FEMME) Academy™. She’s HubSpot certified in email marketing, inbound, inbound sales, inbound marketing, content marketing, frictionless sales, and social media marketing.


    7 Periods

    Welcome

    Welcome to the SCALE Lab™.

    This lab starts on Wed., Jun. 18, 2024, and ends on Tue., Jul. 30, 2024.

    Week 1: Marketing Automation

    Week 2: Testing Strategies

    Week 3: Customer Retention and Loyalty

    Week 4: Advertising Strategies

    Week 5: Data-Driven Decisions

    Week 6: Integrated Marketing Plans

    Periods for this program 7
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    Payment Options

     Tuition (One-Time Payment)
     $997.00 USD
     Tuition (Four-Week Payment Plan)
     $257.26 USD  ( then $257.26 USD for 3 weeks )

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